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PR 101 For People New To Public Relations
New to public relations? Are you a Marcom manager now in charge of public relations for your firm? Graduating student or first-timer to the public relations function?


View larger image 		Price: $99.00

Product Description:
 If you're new to PR and wondering how to manage media lists, reporters, clip books and special events, this seminar CD is for you! We answer all your questions about how PR works, what you need to know to set up a new PR department or make an existing one better. You'll learn how to approach, pitch and follow up with the news media, plus other valuable techniques for mastering the public relations function.

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